§ WHERE ADS RUN

Seven networks, four screens.

Every ad on Knect runs on one or more networks, the way a buy on Google is Search or Display. Each one is a different part of Knect with its own reach. The wizard ranks them for what you want to happen and what you have made, or you pick them yourself.

Sold by budget means you pick a budget in the wizard and it runs. Ask us means our team books it.

§ THE FEED

The Feed.

A card between the posts people stop on, printed like everything else on the page.

The widest reach on Knect. Everybody, every day, on the phone and the computer.

What you need: A picture: 1,920 by 1,080; 1,800 by 600.
Best for: Get my name out · Get more people to my shop · Hire somebody · Sell tickets.

Spot	What to make	Screens	How it is bought
In-feed cardA card that sits in the feed like a post, marked Sponsored.	16:9 picture, 1,920 by 1,080	Web, Computer, iPhone, Android	Sold by budget
Feed stripA wide strip on the Today and Food screens in the iPhone and Android apps.	3:1 picture, 1,800 by 600	iPhone, Android	Sold by budget
Feed railThe card in the right column beside the feed on a computer.	16:9 picture, 1,920 by 1,080	Computer	Sold by budget
Groups feedA card on the groups page.	16:9 picture, 1,920 by 1,080	Web, Computer, iPhone, Android	Sold by budget
Creator profileA card on a creator's page, unless they bought it off.	16:9 picture, 1,920 by 1,080	Web, Computer, iPhone, Android	Sold by budget
Desktop railThe slot at the foot of the left menu on a computer.	3:1 picture, 1,800 by 600	Computer	Sold by budget
Front page foldThe card in the right column of the front page on a computer.	16:9 picture, 1,920 by 1,080	Computer	Sold by budget

§ EXPLORE

Explore.

The pages people open when they are hungry, shopping or deciding where to go.

Closest to a decision. Fewer people than the feed, but they are looking for exactly what you sell.

What you need: A picture: 1,600 by 1,200; 1,800 by 600; 1,600 by 1,600; 1,600 by 2,000; 1,920 by 1,080.
Best for: Get more people to my shop · Hire somebody · Get my name out.

Spot	What to make	Screens	How it is bought
Explore heroThe big picture at the top of Explore.	4:3 picture, 1,600 by 1,200	Web, Computer, iPhone, Android	Sold by budget
Explore feedA strip inside the Explore grid.	3:1 picture, 1,800 by 600	Web, Computer, iPhone, Android	Sold by budget
Explore mapA strip on the map and in the Near You grid.	3:1 picture, 1,800 by 600	Web, Computer, iPhone, Android	Sold by budget
Food listA strip on the food pages.	3:1 picture, 1,800 by 600	Web, Computer, iPhone, Android	Sold by budget
Shops listA spot in the shops and businesses list.	3:1 picture, 1,800 by 600	Computer, iPhone, Android	Sold by budget
Detail promoA card beside the feed and stories on a computer, and in Explore on the iPhone.	4:3 picture, 1,600 by 1,200	Computer, iPhone, Android	Sold by budget
Explore tileA square tile in the Explore grid on the iPhone, shaped like everyone else's.	1:1 picture, 1,600 by 1,600	iPhone, Android	Sold by budget
Creators tileA tall tile in the creators directory.	4:5 picture, 1,600 by 2,000	Web, Computer, iPhone, Android	Sold by budget
Jobs boardA band on the jobs pages.	3:1 picture, 1,800 by 600	Computer, iPhone, Android	Sold by budget
Health listA band on the health pages.	3:1 picture, 1,800 by 600	Computer, iPhone, Android	Sold by budget
City page heroThe picture at the foot of My City in the iPhone and Android apps.	4:3 picture, 1,600 by 1,200	iPhone, Android	Sold by budget
Detail railThe card in the side column of a business, an event or a creator's page on a computer.	16:9 picture, 1,920 by 1,080	Computer	Sold by budget

§ EVENTS

Events.

The events strip and the calendar, where the week gets planned and the tickets get bought.

People making plans. Best for a night, a show, a pop-up or anything with a date on it.

What you need: A picture: 1,800 by 600; 1,600 by 1,600.
Best for: Sell tickets · Get more people to my shop · Get my name out.

Spot	What to make	Screens	How it is bought
Events stripA strip on the events pages.	3:1 picture, 1,800 by 600	Web, Computer, iPhone, Android	Sold by budget
Culture calendar leafA card in the arts calendar, shaped like an event.	1:1 picture, 1,600 by 1,600	Web, Computer, iPhone, Android	Sold by budget

§ CULTURE

Culture.

Inside the stories and across the Culture front, beside the writing people share.

The long read. People who stay a while, so a picture or a video gets a real look. Brand feel.

What you need: A picture: 1,920 by 1,080; 1,940 by 500; 1,456 by 180.A video: 16:9, 1,920 by 1,080, up to 30 seconds.
Best for: Get my name out · Get my film watched · Sell tickets.

The Culture Issue is outSponsoredRead

A leaderboard

Spot	What to make	Screens	How it is bought
Reader frontA card on the magazine's front page on a phone.	16:9 picture, 1,920 by 1,080	Web, iPhone, Android	Sold by budget
In-articleA card in the middle of a story.	16:9 picture, 1,920 by 1,080	Web, Computer, iPhone, Android	Sold by budget
In-article videoA short muted video between the paragraphs of a long story.	16:9 video, up to 30 seconds	Web, Computer	Sold by budget
Reader spreadThe wide band across the magazine front on a computer, and a card on the iPhone.	970x250 picture, 1,940 by 500	Computer, iPhone, Android	Sold by budget
Culture leaderboardThe thin band on the magazine front on a computer, and a strip on the iPhone.	728x90 picture, 1,456 by 180	Computer, iPhone, Android	Sold by budget
Story railThe tall card docked beside a story on a computer.	16:9 picture, 1,920 by 1,080	Computer	Sold by budget
Index leaderboardThe thin band under the top of the big directory pages on a computer.	728x90 picture, 1,456 by 180	Computer	Sold by budget

§ ON AIR

On Air.

Before the films and series and around the live channels, on the web and in the app.

Video first. People who pressed play and are watching, not scrolling.

What you need: A picture: 1,800 by 600; 1,920 by 1,080.A video: 16:9, 1,920 by 1,080, up to 30 seconds; 9:16, 1,080 by 1,920.
Best for: Get my film watched · Get my name out · Sell tickets.

Spot	What to make	Screens	How it is bought
Video pre-rollA short video before a film starts.	16:9 video, up to 30 seconds	Web, Computer, iPhone, Android	Sold by budget
Vertical breakA full-screen phone video between the episodes of a vertical series.	9:16 video, 1,080 by 1,920	Web, Computer, iPhone, Android	Sold by budget
Live lower thirdA strip across the bottom of a live stream or a film.	3:1 picture, 1,800 by 600	Web, Computer, iPhone, Android	Sold by budget
Live sponsor stripA strip under the live player.	3:1 picture, 1,800 by 600	Web, Computer, iPhone, Android	Sold by budget
TV watch railThe card beside the player on a computer, and under it on the iPhone.	16:9 picture, 1,920 by 1,080	Computer, iPhone, Android	Sold by budget
TV billboardThe wide band on the TV page on a computer.	16:9 picture, 1,920 by 1,080	Computer	Sold by budget
End cardA card at the end of a story or a page, just before more like it.	16:9 picture, 1,920 by 1,080	Web, Computer	Sold by budget

§ KNECT TV

Knect TV.

The television: spots in the breaks on Roku, with a code people scan from the couch.

The living room. Fifteen or thirty seconds with the whole room, and a scan that counts.

What you need: A picture: 1,920 by 1,080.A TV spot: 1,920 by 1,080, 15 or 30 seconds, with the bottom right corner kept clear.
Best for: Get on TV · Get my film watched · Get my name out · Get more people to my shop.

Spot	What to make	Screens	How it is bought
TV spotA 15 or 30 second ad before a film on Knect TV on a Roku. It shows a code people scan for your deal.	16:9 video, 1,920 by 1,080, 15 or 30 seconds	Roku TV	Sold by budget
TV breakThe same TV spot inside the ad breaks on the live channels and between records.	16:9 video, 1,920 by 1,080, 15 or 30 seconds	Roku TV	Sold by budget
TV slideA full-screen picture for 8 seconds inside the breaks on Knect TV, Knect Family and Knect Faith.	16:9 picture, 1,920 by 1,080	Roku TV, Web, Computer, iPhone, Android	Sold by budget
TV sponsor cardYour card beside the picture on Knect TV on a Roku, on the title page of what you sponsor, and under the player on the web and the iPhone.	Your business photo	Roku TV, Web, Computer, iPhone, Android	Sold by budget

§ FREQUENCY

Frequency.

A spot before and between the shows and the tracks, and the shelf cards beside them.

The ear. People listening while they cook, drive and work; your words in a host's world.

What you need: A picture: 1,920 by 1,080; 1,600 by 1,200.An audio spot: up to 60 seconds.
Best for: Get my show heard · Get my name out · Sell tickets.

The Low End Sessions, ThursdaysReyna's Kitchen · a 15 second spot · SponsoredListen

An audio spot

Spot	What to make	Screens	How it is bought
Radio pre-rollA short audio spot before a show or track.	Audio, up to 60 seconds	Web, Computer, iPhone, Android	Sold by budget
Radio mid-rollA short audio spot partway through a show in the iPhone and Android apps.	Audio, up to 60 seconds	iPhone, Android	Sold by budget
Frequency shelfThe band on the music page on a computer, and a strip on the iPhone.	16:9 picture, 1,920 by 1,080	Computer, iPhone, Android	Sold by budget
Frequency detailThe card beside an album or show on a computer, and under its header on the iPhone.	4:3 picture, 1,600 by 1,200	Computer, iPhone, Android	Sold by budget

You pay per thousand showings, and the price you see in the wizard is frozen when you pay. The sizes page has the file for each spot.